Scale With Rose • Est. 2021 • Upwork Business Development • Alicante, Spain
info@scalewithrose.com @scalewith_rose scalewithrose.com
200+ Freelancers and Agencies Helped✦
Guaranteed Criteria-Matched Applications✦
$3K+ Contract Value✦
Founded 2021✦
First Replies in 7-14 Days✦
0% Commission Available✦
Top Rated Plus Results✦
Expert Vetted Clients✦
5 Years in Upwork✦
200+ Freelancers and Agencies Helped✦
Guaranteed Criteria-Matched Applications✦
$3K+ Contract Value✦
Founded 2021✦
First Replies in 7-14 Days✦
0% Commission Available✦
Top Rated Plus Results✦
Expert Vetted Clients✦
5 Years in Upwork✦
Upwork Business Development • Est. 2021 • 200+ Clients

Bid Smart.
Scale Higher.

Rose and Avy are co-founders and Upwork strategists who work together from the same home office. They build your positioning, craft proposals that win, and help you secure leads you can close.

Book a Free Call See What is Included
Your Co-Founders
Rose, Co-Founder
Rose
Co-Founder & Upwork Strategist
Avyghaile Cordova, Co-Founder
Avy
Co-Founder & Upwork Strategist
200+
Clients Helped
5+
Years in Upwork
$3K+
Avg. Contract Value
7-14
Days to First Replies
Web Development✦
Mobile App Development✦
UI/UX Design✦
Graphic Design✦
Content Writing and Copywriting✦
SEO and Digital Marketing✦
Social Media Management✦
Video Editing and Production✦
Animation and Motion Graphics✦
Photography and Photo Editing✦
Data Entry and Virtual Assistant✦
Bookkeeping and Accounting✦
Legal Services✦
HR and Recruiting✦
Business Analysis and Strategy✦
Project Management✦
Sales and Lead Generation✦
Customer Service and Support✦
Translation and Localization✦
E-commerce (Shopify / WooCommerce)✦
WordPress and CMS Development✦
CRM and Marketing Automation✦
AI and Machine Learning✦
Cybersecurity✦
Database Administration✦
Cloud and DevOps✦
Finance and Consulting✦
Architecture and Interior Design✦
Engineering and CAD✦
Game Development✦
Voiceover and Audio Production✦
Podcast Editing✦
NFT and Blockchain✦
Presentation and Pitch Deck Design✦
Amazon FBA and E-commerce Management✦
Web Development✦
Mobile App Development✦
UI/UX Design✦
Graphic Design✦
Content Writing and Copywriting✦
SEO and Digital Marketing✦
Social Media Management✦
Video Editing and Production✦
Animation and Motion Graphics✦
Photography and Photo Editing✦
Data Entry and Virtual Assistant✦
Bookkeeping and Accounting✦
Legal Services✦
HR and Recruiting✦
Business Analysis and Strategy✦
Project Management✦
Sales and Lead Generation✦
Customer Service and Support✦
Translation and Localization✦
E-commerce (Shopify / WooCommerce)✦
WordPress and CMS Development✦
CRM and Marketing Automation✦
AI and Machine Learning✦
Cybersecurity✦
Database Administration✦
Cloud and DevOps✦
Finance and Consulting✦
Architecture and Interior Design✦
Engineering and CAD✦
Game Development✦
Voiceover and Audio Production✦
Podcast Editing✦
NFT and Blockchain✦
Presentation and Pitch Deck Design✦
Amazon FBA and E-commerce Management✦
Our Story

Two co-founders. One home office. One mission.

Scale With Rose was founded in 2021 by Rose and Avy, wives and co-founders who do more than share a last name. They share a home office, a methodology, and a commitment to getting their clients results on Upwork.

Both Rose and Avy are active Upwork strategists with 5 years of hands-on experience. They work together to build your positioning, craft proposals that win, and create the systems that make your success repeatable. Each takes on their own clients while sharing the same strategic framework they have refined over five years.

What started from their home office became a 200-client business built on one simple belief: talented people deserve to be found, applied for, and given the chance to close.

2021
Year Founded
200+
Clients Helped
35+
Niches Served
5+
Years in Upwork
Founded 2021 Home Office Team 200+ Clients 5 Years in Upwork
Rose
Rose
Co-Founder & Upwork Strategist
Avyghaile Cordova
Avy
Co-Founder & Upwork Strategist

"We both strategize. We both do client work. The difference is you get two co-founders thinking about your Upwork growth instead of one."

Scale With Rose • Est. 2021 • 200+ Clients Helped
What is Included

Everything done-for-you, front to lead.

01
⚡
Profile Optimization

Thorough rewrite of your Upwork profile before the first application goes out. Keywords, overview, and full strategy.

02
✍️
Personalized Cover Letters

Bespoke proposals written per job post. No generic templates. Every application is crafted to get a response.

03
📊
Monthly KPI Reports

Every application, reply, and interview invitation tracked via your shared Google Drive. Full visibility, always.

04
📫
Criteria-Matched Applications

All jobs that fit your profile, skills, and criteria are applied to on your behalf. Guaranteed to match your standards.

05
💰
Smart Pricing Strategy

Strategic rate positioning that attracts premium clients and maximizes your earning potential.

06
📞
Pre-Call Messaging

We warm up every lead and handle all follow-ups. You step in when the lead is ready. You close it.

"Within two weeks, the leads started coming in consistently." — CPA Lawyer✦
"I secured a long-term lead bringing in over $5K monthly." — Ads Strategist✦
"The proposals were spot-on. Every connect actually counted." — WordPress Developer✦
"Scale With Rose changed my Upwork game completely."✦
"Rose knew exactly what clients were looking for." — Antonio Parks, COO✦
"Avy's strategy was exactly the missing piece." — Carson Johns, Marketer✦
"Within two weeks, the leads started coming in consistently." — CPA Lawyer✦
"I secured a long-term lead bringing in over $5K monthly." — Ads Strategist✦
"The proposals were spot-on. Every connect actually counted." — WordPress Developer✦
"Scale With Rose changed my Upwork game completely."✦
"Rose knew exactly what clients were looking for." — Antonio Parks, COO✦
"Avy's strategy was exactly the missing piece." — Carson Johns, Marketer✦
Who We Serve

We work across all Upwork niches.

From solo freelancers to full agencies. If you are on Upwork, we know your market.

Web DevelopmentMobile App DevelopmentUI/UX DesignGraphic DesignContent Writing and CopywritingSEO and Digital MarketingSocial Media ManagementVideo Editing and ProductionAnimation and Motion GraphicsPhotography and Photo EditingData Entry and Virtual AssistantBookkeeping and AccountingLegal ServicesHR and RecruitingBusiness Analysis and StrategyProject ManagementSales and Lead GenerationCustomer Service and SupportTranslation and LocalizationE-commerce (Shopify / WooCommerce)WordPress and CMS DevelopmentCRM and Marketing AutomationAI and Machine LearningCybersecurityDatabase AdministrationCloud and DevOpsFinance and ConsultingArchitecture and Interior DesignEngineering and CADGame DevelopmentVoiceover and Audio ProductionPodcast EditingNFT and BlockchainPresentation and Pitch Deck DesignAmazon FBA and E-commerce Management

Don't see your niche listed? That is not a problem. Book a free call with Rose or Avy and we will look at your niche together, check the current market on Upwork, and see how we can help you grow your reach and land more leads in your space.

Let's Talk About Your Niche
Our Testimonies

Real clients. Real results.

Fractional COO

Antonio Parks

Antonio shares the results he achieved working with Scale With Rose and securing high-value Upwork leads.

YouTuber / Marketer • 852K+ Subscribers

Carson Johns

Carson shares how Scale With Rose transformed his Upwork presence and helped him secure qualified leads.

SEO Specialist

Jeffrey Peroutka

Jeffrey shares his experience with Rose and Avy's strategy for winning Upwork leads in the SEO space.

Client Results

What our clients say.

Within just two weeks, the interview invitations started rolling in consistently. I could not believe how fast it happened.

CPA Lawyer, formerly spending 15+ hrs/week on applications

I secured a long-term lead that turned into a client bringing in over $5K every month. This changed everything.

Google and FB Ads Strategist, now on consistent retainers

The proposals were spot-on and super targeted. No more wasted connects. Every application actually counted.

WordPress Developer
Case Studies

Results we have delivered.

Web Development Agency

From Zero Leads to Top Rated Plus in 3 Months

A startup web development agency struggled to secure any leads on Upwork despite a strong portfolio. After onboarding with Rose and Avy, they received their first interview invitation within 10 days and secured their first $4K lead within the month.

10
Days to First Invite
$4K
First Lead Value
3mo
To Top Rated Plus
Solo Freelancer, CPA Niche

From 15+ Hours a Week Applying to Fully Automated

A CPA lawyer was spending over 15 hours per week manually applying on Upwork with little to show for it. Scale With Rose took over the application process. Within two weeks, consistent interview invitations were coming in weekly.

15hrs
Saved Per Week
2wks
To First Invites
$5K+
Monthly Retainer Secured

📋 More detailed case studies coming soon. Watch the video testimonials above or book a free call to hear client stories directly from Rose and Avy.

Ready to Scale?

Secure Upwork leads. Consistently.

Rose and Avy have helped 200+ freelancers and agencies secure qualified Upwork leads since 2021. You could be next.

Book a Free Discovery Call

No pressure. Just a real conversation about your goals.

What Your Plan Includes

How Scale With Rose works for you.

Partnering with Rose and Avy means gaining two dedicated Upwork strategists who handle your applications, positioning, and lead generation from start to lead secured.

Core Services

Every plan includes all six.

⚡

Free Profile Optimization

A full review and rewrite of your Upwork profile before your first application goes out. Keyword research, overview rewrite, and cover letter strategy completed within 5-7 business days.

✍️

Personalized Cover Letters

Every application is written specifically for the job post. We analyze your niche, competitors, and the listing to craft letters that get real responses. No templates.

📊

Monthly KPI Reports

Comprehensive reports delivered every month via your shared Google Drive. Every application, reply, and interview invitation is tracked for full transparency.

📫

Criteria-Matched Applications

All jobs that match your profile, skills, and target client criteria are applied to on your behalf. We do not apply to everything. We apply to the right things.

💰

Smart Pricing Strategy

Strategic rate positioning that attracts premium clients while maximizing your revenue. We research your market to find the rate that gets you the right leads.

📞

Pre-Call Messaging

We warm up every lead and handle all follow-ups and scheduling. You step in when the lead is ready to talk. You close it. That is the division of work.

What You Receive

Documents set up for full transparency.

Onboarding Sheet

Onboarding Sheet

A customized intake form that aligns on your services, target clients, and goals from day one. We work exactly the way you want from the start.

KPI Report Sheet

Monthly KPI Report Sheet

Updated every month so you can see the current progress of your applications and results. Every reply, every invitation, every lead tracked.

How It Works

Your next steps, step by step.

1
Choose a Plan

Pick the package that fits your budget and complete the invoice to lock in your start date.

2
Share Files

We send your onboarding sheet, KPI report template, and shared Google Drive folder.

3
Onboarding

Complete the onboarding doc, upload files, and share your Upwork account access.

4
Profile Optimization

We rewrite your profile within 5-7 business days. Billing officially starts here.

5
Applications Begin

Criteria-matched applications begin once optimization is fully finalized.

⚡

Heads Up: You will need approximately 1,000 connects per week (about $150 + tax for 35-40 job applications) to fund the daily application submissions. This is separate from the service fee and goes directly to your Upwork account.

FAQs

Frequently Asked Questions

How do you decide which jobs to apply to?

We apply to all jobs that match your skills, profile, and target client criteria. The focus is quality and fit, not volume. Every application is customized through what you have answered in your onboarding sheet.

Is it targeted to my niche only?

100% targeted to your skills, expertise, and ideal client type. We only apply to high-conversion opportunities that match your profile. And if your niche is not listed, we research it together.

Do I need a strong profile first?

Not at all. We can help improve it or start right away. Profile optimization is included in every plan and is done before any application goes out.

When do you start?

Optimization begins right after completing the onboarding materials and requirements. Applications start within 5-7 days of completing the optimization.

How do you write cover letters?

We customize the approach per client based on your niche, your voice, and what converts. Some clients win with short and direct. Others with storytelling. We find what works for you.

When will I see results?

Every client differs. Most clients start receiving replies and interview invitations within 7 to 14 days after applications begin.

Upwork Strategist and Co-Founder
Rose
Co-Founder5 Years in Upwork
BS Business Administration Major in HR Development Certified Human Resource Associate (CHRA)

I am Rose, an Upwork Strategist with 5 years of hands-on experience helping agencies and freelancers secure qualified leads effortlessly.

I give agencies and freelancers a unique edge on Upwork. Having hired and managed talent myself, I know exactly what clients are looking for and how to position your business to win their attention. My experience on the hiring side of Upwork gives me an insider perspective on what clients truly value. That knowledge goes directly into every proposal I write.

Holding a Bachelor of Science in Business Administration with a major in Human Resource Development and a Certified Human Resource Associate (CHRA) designation, I combine HR expertise with hands-on Upwork strategy to help you attract the right leads, grow your revenue, and stand out from the competition.

Book a Call with Rose LinkedIn
Rose, Co-Founder
Rose
Co-Founder
Upwork Strategist • CHRA • Est. 2021
Upwork Insider Proposal Expert HR Professional Client Strategist
Book a Call with Rose

The strategist behind Scale With Rose.

I am Rose, and Scale With Rose carries my name because this business is built on everything I have learned from both sides of the Upwork table. I know what it feels like to be the one hiring on Upwork, and I know what it takes to be the one being considered. That dual perspective is the edge every client I work with gets.

With a Bachelor of Science in Business Administration majoring in Human Resource Development and a Certified Human Resource Associate (CHRA) designation, I bring professional depth that goes beyond knowing the platform. I understand how people make hiring decisions, what makes someone stand out, and how to write a proposal that speaks directly to what a client actually wants.

When I first started, I did not anticipate the incredible growth my clients would see. From startups to established agencies, I have guided businesses to Top Rated Plus and even Expert Vetted status on Upwork. Like the startup founder who was not securing any leads until I stepped in and helped them get more interview invitations in one month than they had seen all year.

Avy and I both strategize for our clients. We work from the same home office as wives and co-founders, which means the approach we build for you is always a product of two minds working together.

"Having hired and managed talent myself, I know exactly what clients are looking for and how to position your business to win their attention. That insider perspective is what makes the difference."
Rose, Co-Founder and Upwork Strategist

Rose's Specialties

  • Upwork profile strategy and rewriting
  • Personalized proposal writing and testing
  • Client voice and tone matching
  • Niche positioning and competitive analysis
  • Pre-call lead nurturing and follow-ups
  • Top Rated Plus and Expert Vetted coaching

Credentials

  • BS Business Administration, HR Development
  • Certified Human Resource Associate (CHRA)
  • 5 Years in Upwork
  • 200+ Clients Helped Since 2021

Connect with Rose

Book a Call with Rose
Our Testimonies

What our clients say.

Fractional COO

Antonio Parks

Antonio shares the leads and results he secured working with Scale With Rose.

YouTuber / Marketer • 852K+ Subscribers

Carson Johns

Carson shares how Scale With Rose transformed his Upwork lead generation.

SEO Specialist

Jeffrey Peroutka

Jeffrey shares his experience securing qualified Upwork leads through Scale With Rose.

Upwork Strategist and Co-Founder
Avy
Co-FounderAvyghaile Cordova

I am Avy, an Upwork Strategist and Business Specialist with 5 years of hands-on experience helping agencies and freelancers scale their Upwork presence and secure qualified leads.

I have a deep passion for understanding the unique challenges my clients face and building practical, customized solutions around them. I do exactly what Rose does: I strategize, I write proposals, I build positioning, and I work directly with my own clients to help them secure leads on Upwork. My additional edge is the operational depth I bring to ensure that once you get that lead, your delivery is scalable and your client stays.

Together with my wife Rose, we operate as a complete Upwork growth duo. While we both handle strategy and client work, I bring a systems perspective that turns one secured lead into a repeatable, growing pipeline.

Book a Call with Avy LinkedIn
Avyghaile Cordova, Co-Founder
Avyghaile Cordova
Co-Founder
Upwork Strategist • Business Specialist • Est. 2021
Upwork Strategist Proposal Writer Systems Builder Client Growth
Book a Call with Avy

Two co-founders. Both strategists. One shared mission.

I am Avy (Avyghaile Cordova), and my role at Scale With Rose is not just operational. I am a co-founder and active Upwork strategist. I write proposals, build client positioning, and work directly with my own clients to help them secure qualified leads on Upwork. That is the same work Rose does, and we do it together.

What sets me apart is the layer of operational depth I add on top of the strategy. I specialize in untangling messy workflows, building scalable delivery systems, and ensuring that when you secure a lead and close it yourself, you are fully equipped to wow that client. My approach removes chaos from your back end so you can focus on what you do best.

Rose and I are wives and co-founders who work from the same home office. When you work with either of us, you benefit from both of us. Our thinking is always aligned, our strategy is always shared, and our commitment to your results is always equal.

"Our job is to make sure you are always in front of the right opportunities. We handle the positioning, the applications, and the warm-up. When you step in, the lead is ready and the conversation is yours to shine in."
Avy, Co-Founder and Upwork Strategist

Avy's Specialties

  • Upwork profile strategy and positioning
  • Personalized proposal writing per client
  • Business operations and workflow systems
  • KPI tracking and performance reporting
  • Client lead generation and pipeline building
  • Scalable delivery and team optimization

Connect with Avy

Book a Call with Avy
Our Testimonies

What our clients say.

Fractional COO

Antonio Parks

Antonio shares the leads and results he secured working with Scale With Rose.

YouTuber / Marketer • 852K+ Subscribers

Carson Johns

Carson shares how Scale With Rose transformed his Upwork lead generation.

SEO Specialist

Jeffrey Peroutka

Jeffrey shares his experience securing qualified Upwork leads through Scale With Rose.

Transparent Pricing

Pick the plan that fits you.

All packages include profile optimization, personalized proposals, pre-call messaging, and monthly KPI reports. No hidden fees.

Monthly Plans
Monthly
Growth Plan ★
$949
/month
Lower upfront, shared success model
  • 9% commission on closed contracts
  • Lower monthly cost upfront
  • You earn more as you grow
  • All 6 core services included
  • Pre-call messaging and follow-ups
  • Monthly KPI report
Monthly
Flat Rate Plan ★
$1,199
/month
Simple, predictable. Keep everything you earn.
  • 0% commission on all contracts
  • Simple, predictable pricing
  • Keep 100% of your earnings
  • All 6 core services included
  • Pre-call messaging and follow-ups
  • Monthly KPI report
3-Month Lock-In Packages
3-Month Package
Starter Offer ★
$1,299
3 months
$433/month upfront. Perfect for testing the waters.
  • 25% commission on closed deals
  • Lowest upfront cost option
  • All 6 core services included
  • Pre-call messaging and follow-ups
  • Monthly KPI reports x3
★ Most Popular 3-Month Package
Best Value Offer ★
$2,275
3 months, paid upfront
Save $1,322 compared to monthly billing
  • 0% commission on closed deals
  • Save $1,322 vs. monthly rate
  • Great for clients serious about scaling
  • All 6 core services included
  • Pre-call messaging and follow-ups
  • Monthly KPI reports x3
⚡

Reminder: You will need approximately 1,000 connects per week (~$150 + tax for 35-40 job applications) to fund daily application submissions. This goes directly to your Upwork account and is not included in the service fee.

Let's Talk

Ready to secure your Upwork leads?

Book a free discovery call with Rose or Avy. No pressure, just a real conversation about what is possible for you.

Book a Call with Rose Book a Call with Avy

Get in touch with Rose and Avy.

✉
Email
info@scalewithrose.com
🌐
Website
www.scalewithrose.com
◯
Instagram
@scalewith_rose
🌎
Based In
Alicante, Spain
Instagram Rose on LinkedIn Avy on LinkedIn Email Us

Book Your Free Call

Rose and Avy will personally walk you through how Scale With Rose can help you secure more qualified Upwork leads. Most clients start receiving responses within 7 to 14 days of starting.

Rose
Rose
Co-Founder
Upwork Strategist
Book with Rose
Avyghaile Cordova
Avy
Co-Founder
Upwork Strategist
Book with Avy
Quick Facts
  • ★ Founded 2021 from a shared home office
  • ★ 200+ freelancers and agencies helped
  • ★ Both Rose and Avy are Upwork strategists with 5 years experience
  • ★ We help you secure leads. You close them.
  • ★ 4 flexible pricing plans, all directing to contact for next steps